Project key points
Development and Implementation of Website, Ongoing Maintenance, Web Design Support and Development. Website Search Engine Optimisation, Google & Bing Engine website...
Project key points
Performed full Audit on the I.T infrastructure used at 400Gradi, a full assessment was supplied and reviewed with key actions to follow upon this. On going Web Design Support...
Onyx is business which specialises in Blinds, Screens and Shutters. Onyx had performed a major re brand and came to us to develop a new website which required to be kept inline with the business...
Iris Dental is a dental clinic located in Melbourne Victoria, Point Cook. Iris Dental engaged ITCorp to redesign a new site to improve the online image with also helping generating online traffic to...
Melbourne AirConditioning & Heating
Melbourne AirConditioning came to us looking for a new look and website as they moved into a new market. They focused on providing custom air domestic and commercial installations with also...
Cambria Pallets contacted IT Corp to take over their existing site with performing some minor updates and changes. The site was copied onto IT Corp servers which is where its being hosted. IT Corp...
News Flash: Your Fake Social Media Fans Won’t Help You!
Social media has become an extremely effective marketing tool for many businesses in this day and age. Platforms such as Facebook and Twitter are not only very cost-effective as compared with traditional marketing methods, but allow businesses to get directly in touch with their targeted customers, develop relationships with them and get valuable feedback from them regarding their products and services. Thus, one of the main KPI’s for companies on such platforms is to see how many fans/followers they can get. And this is where the problem begins…
Recently, businesses and famous personalities with Twitter accounts (such as Mitt Romney) have come under intense media scrutiny because it was found that a very large population of their so-called Twitter fans actually consisted of fake accounts. Such news can have a very negative impact on businesses and their branding, because many genuine fans may feel cheated and think that the business wasn’t actually as popular as it was leading them to believe. Not only this, but because many businesses rely on feedback from their social media fans in order to develop their corporate and marketing strategy, this news also means that a lot of the feedback you were getting may also not be very reliable.
So what do you do with those fake fans??
So now that you know you may have picked up some fake fans… what do you do?
Here are a few ideas:
• Manually moderate them – There have been various studies conducted which provide some very good signs you can use to determine which of your fans are real and which aren’t. You can use these studies in order to manually determine which of your fans are real and which aren’t.
However, yes, this is very time consuming.
• Two-Factor Authentication of SMS – You can also use these methods in order to separate the real accounts from the fake, however this method can be very expensive too.
• Remove the fake accounts – Once you know which accounts are real and which are fake, flag them or remove them from your fans list.
• Only pay mind to the real accounts – From here on, pay no more mind to those fake accounts, make your business decisions based on the information you get from the real accounts.
Did this article help? Do you have any other helpful suggestions for how to handle fake fans or followers? Please tell us below!
Unquestionably believe that which you said. Your favorite justification seemed to
be on the net the simplest thing to be aware of. I say to
you, I certainly get annoyed while people consider worries that they plainly don’t know about.
You managed to hit the nail upon the top as well as defined out
the whole thing without having side-effects , people could take a signal.
I used to be suggested this blog through my cousin. I am no longer sure whether or not this submit is written by
him as no one else understand such designated about
my difficulty. You’re amazing! Thank you!
I loved as much as you will receive carried out right here.
The sketch is attractive, your authored subject matter stylish.
nonetheless, you command get bought an shakiness over that
you wish be delivering the following. unwell unquestionably come further formerly again as exactly the same nearly very often inside case you shield this increase.